Not exactly. The ornaments you find at Violet & Purple are high-end designer fashion jewellery. While these ornaments are made with similar alloys and base metals as 1 gram gold jewellery, they are of higher quality, make and finish.
In general terms, however, one gram gold jewellery, imitation jewellery, fashion jewellery and artificial jewellery are synonymous and often used interchangeably. These are the ornaments that are moulded from alloys or base metals and have a super-fine layer of gold layered on the outer-surface. However, "one gram gold" jewellery does not mean that the jewellery has 1 gram of gold- it would be too costly!
Designer Fashion Jewellery is very high-end artificial jewellery with extra layers of gold polish and high-quality stones, quality makes and finishing. These ornaments are for all occasions and have a better lasting lifetime than 1 gram gold jewellery.
For more information regarding our jewellery, contact us @ +91 897-809-9777 and chat with us!